Zoe Leonard’s Analogue series is a comprehensive project comprising 412 chromogenic and gelatin silver prints first exhibited in 2009. In this series, Leonard captures the diminishing presence of small ‘mom and pop’ businesses, illustrating their struggle against the backdrop of global labor transformations. Her documentary approach is reminiscent of the work of Eugène Atget and Walker Evans, as she endeavors to preserve and document a way of life on the brink of obsolescence.
Analogue urgently addresses and poetically reflects on the impacts of globalization, revealing the homogenizing effects on diverse geographical locations and the movement of goods in the 21st century. Leonard's work is renowned for its insightful commentary on everyday life and its critical examination of the politics surrounding image-making and display. Her thoughtful and detailed method highlights the changing landscape of local commerce amidst broader global shifts.
Titles include:
425
Drop off A.M., Pick up P.M.
Goats, Lamb, Veal, Breast
Mandel Tobacco
