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“House of Fire is meant to be a pun on America and the inversion of values.”
—James Rosenquist House of Fire exudes the dynamism that characterizes much of Rosenquist’s Pop-leaning compositions, brimming with punchy red tones and compositionally lively subjects. Two objects that could have been found in Rosenquist’s own advertorial billboard paintings of days past – a bag of groceries and a fleet of shiny lipsticks flank a bucket of molten steel – a raw material not typically found in images of advertising, but crucial to the manufacturing of these objects of desire. When looking with a lens of essentiality, these objects of consumerism provide a visual juxtaposition: the necessity of groceries, the luxury of lipstick. However, these typical products are rotated to great effect, the grocery bag tipped upside down to spill out its contents, the lipsticks rendered sideways to propel into the composition like a round of bullets.Each element of House of Fire’s composition represents a shift in America’s economy. As Rosenquist explained, “the bucket coming through the venetian blind, the house window, and the lipstick were supposed to suggest that America once led in coal, steel, and rail, but that’s all gone; now we’re importing everything, including foreign oil. We used to be a house of fire; we were the world leader in manufacturing, in oil, steel, and rails. Now our economy is converted to software. The steel now provides jackets for lipstick and the oil is the lipstick. The grocery store bag tipped upside down is the economy going to hell.”i
Source and Preparatory Sketch for House of Fire, 1981. Magazine clippings and mixed media on paper. 14 x 25 11/16 in. (35.6 x 65.3 cm). Collection of the Estate of James Rosenquist. © James Rosenquist, Inc. / Licensed by Artists Rights Society (ARS), NY. Used by permission. All rights reserved. As it turned out, the world of heavy industry was indeed rapidly diminishing, while the digital world began to grow exponentially. However, on an individual level, Rosenquist remained dedicated to analog production within his artistic practice. “I don’t want the footprint of the computer in my work. I am old fashioned in this way. I like it low-tech!”ii Rosenquist would remain dedicated to the process of creating handmade source collages for his prints and paintings, never opting for digital collages or digital manipulation of his source images. House of Fire, like many of Rosenquist’s prints, exemplifies his conceptual and compositional approach to artmaking, proving that doing things the old-fashioned way can lead to exceptionally innovative and modern forms.
i James Rosenquist, Painting Below Zero: Notes on a Life in Art, 2009, pp. 273-274.
ii James Rosenquist, quoted in Sarah Bancroft, “James Rosenquist and Collag: Esoteric Loci,” in Walter Hopps and Sarah Bancroft, James Rosenquist, Painting As Immersion, 2017, p. 110.
Literature
Constance Glenn 223
243
House of Fire (G. 223)
1989
Monumental pressed paper pulp print in colors, on TGL handmade paper, with lithographic collage, on Rives BFK paper, the full sheet.
S. 54 1/2 x 119 1/2 in. (138.4 x 303.5 cm)
Signed, titled, dated and numbered 38/54 in pencil (there were also 12 artist's proofs), published by Tyler Graphics Ltd., Mount Kisco, New York, framed.
Estimate
$15,000 - 25,000
Sold for $25,400
Works from the James Rosenquist Estate
New York Auction 15 February 2024
200
James Rosenquist
Circles of Confusion, from 11 Pop Artists, Volume I (G. 10)
Estimate $800 - 1,200
Sold for $2,794
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201
James Rosenquist
Whipped Butter for Eugene Ruchin, from 11 Pop Artists, Volume II (G. 11)
Estimate $400 - 600
Sold for $3,556
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202
James Rosenquist
For Love, from 11 Pop Artists, Volume III (G. 13)
Estimate $1,000 - 2,000
Sold for $2,540
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203
James Rosenquist
F-111 (Leo Castelli Gallery)
Estimate $800 - 1,200
Sold for $6,350
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204
James Rosenquist
A Drawing While Waiting for an Idea (S. 6, G. 14)
Estimate $800 - 1,200
Sold for $2,794
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205
James Rosenquist
Morning Mirror (G. 15)
Estimate $600 - 900
Sold for $2,286
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206
James Rosenquist
Circles of Confusion & Lite Bulb
Estimate $600 - 900
Sold for $3,556
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207
James Rosenquist
Small Doorstop
Estimate $80,000 - 120,000
Sold for $95,250
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208
James Rosenquist
Forehead I; and Forehead II (G. 20 & 21)
Estimate $2,000 - 3,000
Sold for $3,048
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209
James Rosenquist
See-Saw, Class Systems (G. 22)
Estimate $500 - 700
Sold for $2,794
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210
James Rosenquist
Night Smoke II (S. 15, G. 26)
Estimate $1,500 - 2,500
Sold for $3,302
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211
James Rosenquist
Spaghetti (G. 31)
Estimate $3,000 - 5,000
Sold for $10,795
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212
James Rosenquist
Tumbleweed (G. 32)
Estimate $600 - 900
Sold for $889
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213
James Rosenquist
Delivery Hat, from Cold Light Suite (G. 35)
Estimate $400 - 600
Sold for $1,651
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214
James Rosenquist
Mirrored Flag; Moon Beam Mistaken for the News; and Cold Light, from Cold Light Suite (G. 37-38 & 40)
Estimate $3,000 - 5,000
Sold for $7,620
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215
James Rosenquist
Earth and Moon, from Cold Light Suite (G. 43)
Estimate $800 - 1,200
Sold for $5,715
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216
James Rosenquist
Pulling Out (G. 47)
Estimate $600 - 900
Sold for $3,048
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217
James Rosenquist
Hey! Let's Go for a Ride (G. 55)
Estimate $3,000 - 5,000
Sold for $9,525
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218
James Rosenquist
Brighter than the Sun (G. 57)
Estimate $600 - 900
Sold for $3,048
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219
James Rosenquist
Short Schedule (S. 1972.05, G. 61)
Estimate $500 - 700
Sold for $2,540
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220
James Rosenquist
Banner #1
Estimate $3,000 - 5,000
Sold for $3,302
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221
James Rosenquist
Banner #2
Estimate $3,000 - 5,000
Sold for $9,525
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222
James Rosenquist
First [When was the first time you had your eyes examined?] (G. 64)
Estimate $800 - 1,200
Sold for $2,286
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223
James Rosenquist
Off the Continental Divide (S. 17, G. 69)
Estimate $7,000 - 10,000
Sold for $6,985
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224
James Rosenquist
F-111 (south) (west) (north) (east) (G. 73)
Estimate $30,000 - 50,000
Sold for $228,600
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225
James Rosenquist
Tampa—New York 1188 (G. 81)
Estimate $2,000 - 3,000
Sold for $9,525
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226
James Rosenquist
Head Stand (G. 777, G. 104)
Estimate $800 - 1,200
Sold for $2,286
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227
James Rosenquist
Terrarium (G. 154)
Estimate $1,000 - 1,500
Sold for $2,286
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228
James Rosenquist
Industrial Cottage (G. 159)
Estimate $1,000 - 1,500
Sold for $2,286
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229
James Rosenquist
Sheer Line (S. 1979.41, G. 163)
Estimate $800 - 1,200
Sold for $4,826
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230
James Rosenquist
Idea I; and Idea II (G. 165 & 166)
Estimate $600 - 900
Sold for $1,397
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231
James Rosenquist
Doorskin (G. 168)
Estimate $1,000 - 2,000
Sold for $1,651
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232
James Rosenquist
Chambers (S. 19, G. 173)
Estimate $800 - 1,200
Sold for $1,270
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233
James Rosenquist
Dog Descending a Staircase (S. 20, G. 174)
Estimate $6,000 - 9,000
Sold for $16,510
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234
James Rosenquist
High Technology and Mysticism: A Meeting Point (G. 180-186)
Estimate $4,000 - 6,000
Sold for $4,826
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235
James Rosenquist
The Glass Wishes: eight plates (G. 1014-1016, 1018-1019, 1021, 1023 & 1024, G. 187-189, 191-192, 194, 196 & 197)
Estimate $4,000 - 6,000
Sold for $3,810
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236
James Rosenquist
The Kabuki Blushes, from Secrets in Carnations (G. 206)
Estimate $2,000 - 3,000
Sold for $7,620
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237
James Rosenquist
Welcome to the Water Planet (G. 211)
Estimate $4,000 - 6,000
Sold for $10,160
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238
James Rosenquist
The Prickly Dark (G. 212)
Estimate $3,000 - 5,000
Sold for $6,096
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239
James Rosenquist
The Bird of Paradise Approaches the Hot Water Planet, from Welcome to the Water Planet (G. 214)
Estimate $8,000 - 12,000
Sold for $44,450
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240
James Rosenquist
Time Door Time D'Or, from Welcome to the Water Planet (G. 218)
Estimate $10,000 - 15,000
Sold for $30,480
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241
James Rosenquist
Space Dust, from Welcome to the Water Planet (G. 219)
Estimate $10,000 - 15,000
Sold for $21,590
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242
James Rosenquist
Caught One Lost One for the Fast Student or Star Catcher, from Welcome to the Water Planet (G. 222)
Estimate $2,000 - 3,000
Sold for $7,620
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243
James Rosenquist
House of Fire (G. 223)
Estimate $15,000 - 25,000
Sold for $25,400
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244
James Rosenquist
The Light Bulb Shining (G. 228)
Estimate $2,500 - 3,500
Sold for $7,620
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245
James Rosenquist
Speed of Light
Estimate $15,000 - 25,000
Sold for $39,370
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246
James Rosenquist
The Stowaway Peers Out at the Speed of Light
Estimate $15,000 - 25,000
Sold for $27,940
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247
James Rosenquist
The Xenophobic Movie Director or Our Foreign Policy
Estimate $7,000 - 9,000
Sold for $6,985
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248
James Rosenquist
The Memory Continues but the Clock Disappears
Estimate $2,000 - 3,000
Sold for $10,160
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249
James Rosenquist
Time Lines
Estimate $2,000 - 3,000
Sold for $7,938
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