

36
Rolex
Ref. 3346
Zerographe
An extremely rare, attractive and very important stainless steel single-button continuous fly-back chronograph wristwatch with black lacquer “California” dial, rotating bezel and bracelet.
- Estimate
- CHF250,000 - 500,000
CHF389,000
Lot Details
- Manufacturer
- Rolex
- Year
- 1937
- Reference No
- 3346
- Case No
- 146’275
- Model Name
- Zerographe
- Material
- Stainless steel
- Calibre
- Manual, cal. 10 ½’’’, 17 jewels
- Bracelet/Strap
- Rolex stainless steel riveted Oyster, max. length 200mm
- Clasp/Buckle
- Stainless steel folding deployant clasp
- Dimensions
- 32mm diameter
- Signed
- Case, dial, movement and bracelet signed
Specialist
Full-Cataloguing
Catalogue Essay
The Zerographe is extraordinarily rare, and equally important, as it is the first Oyster chronograph model made by Rolex. Even until this day, the model has remained mysterious to scholars and collectors, as there is no official information at Rolex nor is there any period advertisement providing any hints as to its origins.
What is known is that reference 3346 was the first Oyster chronograph to be fitted with an in-house patented caliber, 10 ½‘’’ manually wound movement featuring a fly-back function. The fly-back function is particularly useful for timekeeping in sports, aviation or other tasks that require repeated timing intervals. Only a handful of these watches have surfaced at auction, making it one of the rarest gems in the world. The chronograph hand can be reset to zero and then immediately started again by pressing once on the push piece. This fly-back center seconds watch with the push button at 2 o’clock makes the second hand fly back to zero, start and continuously run.
The Zerographe incorporates another major turning point for Rolex as it is fitted with a revolving bezel, which formed the foundation for all Rolex sports watches to come. The rotating bezel is calibrated to 60 units with black enameled Arabic five-minute divisions and red baton quarters.
Only in the 1950s would this rotating bezel make it into series production, most notably with the well-known Turn-O-Graph model. The Zerographe was never commercialized for public sale, making this a piece of Rolex history, as many Rolex innovations derived from this exact model.
The black lacquered California dial, with upper Roman and lower Arabic hour markers, is extremely attractive and rare. Scholarship tells us that there are only two known examples that bear this type of dial. The watch is fitted on a Rolex riveted Oyster bracelet, elevating the already sporty look of the piece.
Its desirability is further enhanced by its outstanding condition, with all luminous hour markers intact and each having aged beautifully to varying shades of caramel. The stunning example presented here is, unquestionably, one of the rarest versions of the mythical, and already highly rare Zerographe. Its importance in the field of collectible Rolex timepieces cannot be overstated. It is a trophy to enhance the world’s most important collections of Rolex wristwatches.
What is known is that reference 3346 was the first Oyster chronograph to be fitted with an in-house patented caliber, 10 ½‘’’ manually wound movement featuring a fly-back function. The fly-back function is particularly useful for timekeeping in sports, aviation or other tasks that require repeated timing intervals. Only a handful of these watches have surfaced at auction, making it one of the rarest gems in the world. The chronograph hand can be reset to zero and then immediately started again by pressing once on the push piece. This fly-back center seconds watch with the push button at 2 o’clock makes the second hand fly back to zero, start and continuously run.
The Zerographe incorporates another major turning point for Rolex as it is fitted with a revolving bezel, which formed the foundation for all Rolex sports watches to come. The rotating bezel is calibrated to 60 units with black enameled Arabic five-minute divisions and red baton quarters.
Only in the 1950s would this rotating bezel make it into series production, most notably with the well-known Turn-O-Graph model. The Zerographe was never commercialized for public sale, making this a piece of Rolex history, as many Rolex innovations derived from this exact model.
The black lacquered California dial, with upper Roman and lower Arabic hour markers, is extremely attractive and rare. Scholarship tells us that there are only two known examples that bear this type of dial. The watch is fitted on a Rolex riveted Oyster bracelet, elevating the already sporty look of the piece.
Its desirability is further enhanced by its outstanding condition, with all luminous hour markers intact and each having aged beautifully to varying shades of caramel. The stunning example presented here is, unquestionably, one of the rarest versions of the mythical, and already highly rare Zerographe. Its importance in the field of collectible Rolex timepieces cannot be overstated. It is a trophy to enhance the world’s most important collections of Rolex wristwatches.
Literature
Rolex
Swiss | 1905Founded in 1905 England by Hans Wilsdorf and Alfred Davis as Wilsdorf & Davis, it soon became known as the Rolex Watch Company in 1915, moving its headquarters to Geneva in 1919. Like no other company, the success of the wristwatch can be attributed to many of Rolex's innovations that made them one of the most respected and well-known of all luxury brands. These innovations include their famous "Oyster" case — the world's first water resistant and dustproof watch case, invented in 1926 — and their "Perpetual" — the first reliable self-winding movement for wristwatches launched in 1933. They would form the foundation for Rolex's Datejust and Day-Date, respectively introduced in 1945 and 1956, but also importantly for their sports watches, such as the Explorer, Submariner and GMT-Master launched in the mid-1950s.One of its most famous models is the Cosmograph Daytona. Launched in 1963, these chronographs are without any doubt amongst the most iconic and coveted of all collectible wristwatches. Other key collectible models include their most complicated vintage watches, including references 8171 and 6062 with triple calendar and moon phase, "Jean Claude Killy" triple date chronograph models and the Submariner, including early "big-crown" models and military-issued variants.
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