Naoya Hida & Co. - The Beauty in Everything: Single Owner Online Auction Hong Kong Tuesday, November 29, 2022 | Phillips

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  • Manufacturer: Naoya Hida & Co.
    Year: 2019
    Case No: 004
    Model Name: NH Type 1B
    Material: Stainless steel
    Calibre: Manual, cal. 3019SS, 18 jewels
    Bracelet/Strap: Calf
    Clasp/Buckle: Stainless steel Naoya Hida & Co. pin buckle
    Dimensions: 37mm diameter
    Signed: Case, dial, movement and buckle signed
    Accessories: Accompanied by Naoya Hida & Co. Certificate of Origin stamped NH Watch Co. Ltd. dated 25th January 2020, leather travel case, cloth and outer packaging.

  • Catalogue Essay

    I met Hida-san in early 2019 in Tokyo having seen an announcement about his new watches in SJX. Handling the prototype in the metal, it was love at first sight and I put my name down for one immediately. Hida-san has since become a great friend, mentor and collaborator. I wore this watch more than any other watch these last few years. It is an exceptional piece of design work. For the auction, I asked Hida-san to replace my original dial with the latest version. The company's dial-making skills improve every year and it's very satisfying to see how many refinements they have made to their process. The original dial is also included with the watch! - Mark Cho

    Full story: https://www.thebeautyineverythingsale.com/naoya-hida-type-1b


    To the new owners of the watches in the sale: The Armoury will custom-make the winner one of The Armoury’s signature garments as a gift. For further details please visit the link below.

    More Details: https://www.thearmoury.com/the-beauty-in-everything-gifts


    - Naoya Hida & Co is a relatively young brand that only came onto the scene in 2018. With a deep appreciation for vintage timepieces, especially vintage pocket watches, Hida strives to deliver wristwatches that are tastefully executed with a refined and classical ethos. The NH Type 1B was launched as a small batch of seven pieces only, marking his debut as an independent watch brand based in Tokyo.

    - The NH Type 1B offers an exquisitely clean dial with a German Silver backdrop and black Breguet numerals, complete with a set of blue-steeled feuille hands. By positioning its small seconds register at 9 o’clock, its unique look is enhanced without disrupting the flow of the dial. Normally, indexes are either printed or applied, but Naoya Hida took a step further and demanded all numerals to be hand-engraved by master artisans and filled with a synthetic cashew urushi. This technique is a dying craft due to its restrictive production costs and was mostly employed on antique pocket watches. Each watch is individually unique with a slight variation in engraving thickness and depth as the entire process is done manually.

    - Encased in a slim and 50s-esque stainless steel case, the watch wears like a dream on the wrist thanks to its clean rounded case that measures to 37mm in diameter. Beautifully finished, the vintage inspired case perfectly frames the dial, which is equally executed to the highest degree.

    - The watch is driven by the Valjoux 7750 based cal. 3019SS. While the original includes a chronograph mechanism and an automatic winding module, the present movement does not. This not only allows the movement to easily slip into a 37mm case but also achieves Hida's vision of a small seconds at 9 o’clock.

    - Combining its classic good looks and the exceptional craftsmanship that went into making this watch, this wristwatch will surely please the true connoisseur and aficionados of independent watchmaking. Numbered 4 of a limited edition of 7 pieces, this rare NH Type 1B is further embellished with a unique embossing of The Armoury’s emblem and the original owner’s initials “M CHO”, along with its date of production. A timepiece with an incredible provenance, this watch is delivered in excellent overall condition and the opportunity to acquire it should not be missed.

8015

A rare, fine and elegant limited edition stainless steel wristwatch with small seconds, Breguet numerals, certificate and presentation case, numbered 4 of a limited edition of 7 pieces, exclusively personalized for Mr. Mark Cho

2019
37mm diameter
Case, dial, movement and buckle signed

Estimate
HK$70,000 - 100,000 
€8,600-12,300
$9,000-12,800

Sold for HK$252,000

Contact Specialist

Thomas Perazzi
Head of Watches, Asia
+852 2318 2001
WatchesHK@phillips.com

The Beauty in Everything: Single Owner Online Auction

Online Auction 30 November - 6 December 2022