Heuer - The Geneva Watch Auction: EIGHT Geneva Saturday, November 10, 2018 | Phillips

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  • Manufacturer: Heuer
    Year: Circa 1974
    Reference No: 741.603 GMT
    Case No: 297'746
    Model Name: Autavia GMT
    Material: Stainless steel
    Calibre: Manual, cal. Valjoux 7741, 17 jewels
    Bracelet/Strap: Leather
    Clasp/Buckle: Stainless steel pin buckle
    Dimensions: 42mm Diameter
    Signed: Case, dial and movement signed

  • Catalogue Essay

    The design of the Autavia changed drastically over the course of the model’s history, but Jack Heuer’s concern for legibility remained a constant motivation for the changes it received.
    Primarily designed for race car drivers, the case of the first Autavia reference 2446 displayed a bold and very masculine design. The watch’s versatility became evident when Heuer later introduced a GMT version in the late 1960s. Later the design would follow the evolution on the Autavia and the GMT function would appear on the tonneau case reference 741.603 in the mid-1970s. This was a difficult time to introduce a new manual winding watch as the demand for automatic and quartz movements was very strong. Therefore Heuer used a very distinctive color scheme and strong design cues, hoping that its bright GMT would make up for its unpopular movement. Unfortunately, Heuer found it difficult to find a market for its latest Autavia. It is only decades later that this watch would finally receive the attention it deserves with the rising demand of manual winding chronographs.
    The present GMT reference 741.603 is a fantastically well preserved testament to a period during which long distance flights were not as common as they are today!

  • Artist Biography


    Swiss • 1860

    This iconic chronograph manufacturer has a long tradition of precision timekeeping. As early as 1882, founder Edouard Heuer held a patent for a chronograph watch; in 1887, he received a patent for an oscillating pinion, which is still in use today. These specialized timepieces have been at the heart of the firm's success, enabling the brand to be chosen as early timekeepers for the Olympics. In 1969, the company introduced their first automatic chronograph watch, the Monaco Heuer, which celebrated the Monaco Grand Prix. Other key chronograph models include the Autavia and the Carrera, all of which having become iconic models of the firm.

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Ref. 741.603 GMT
A stainless steel chronograph wristwatch with dual time zone indication, date and bright yellow GMT second time zone hand

Circa 1974
42mm Diameter
Case, dial and movement signed

CHF10,000 - 15,000 

Sold for CHF13,750

Contact Specialist
Alexandre Ghotbi
Head of Sale
+41 22 317 81 89

The Geneva Watch Auction: EIGHT

Geneva Auction 10-11 November 2018