The “Rue de la Paix” Cloche is available exclusively at the Paris Cartier boutique (located at the eponymous address) and is likely destined to become one of the scarcest and most sought after Cartier models. Rumour has it that production (which started in November 2024) is restricted to 1 or 2 pieces per month, and the lifetime of the model will be three years or less, meaning that overall output should be about 100-150 pieces.

The Cloche de Cartier is, undeniably, an odd one. If the name does not ring a bell, have a look again. Straight forward enough, the word “cloche” translates to “bell” and evidently, this model’s name is derived from the fact that the watch resembles one resting on its side. Exuding an exotic charm, the Roman numerals on the dial are adjusted 90° clockwise from their habitual stance, with the 12 o’clock index sitting where 3 o’clock usually does, next to the crown. If one is accustomed to telling time off traditional analogue wristwatches, this may require some time to adapt to.

In the present example the Roman numeral XII is replaced by an Arabic numeral 13, a nod to Cartier's Paris boutique address (13 Rue de la Paix).

This quirky design was first introduced as a wristwatch in 1921. Due to its unconventional display of time, it has appeared more sporadically than other Cartier classics.