Rolex - The Geneva Watch Auction: X Geneva Saturday, November 9, 2019 | Phillips

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  • Manufacturer: Rolex
    Year: Circa 1972
    Reference No: 1803
    Movement No: DD'251'262
    Case No: 3'098'241
    Model Name: Day-Date
    Material: 18K yellow gold
    Calibre: Automatic, cal. 1556, 26 jewels
    Bracelet/Strap: 18K yellow gold Rolex President bracelet max length 180mm
    Clasp/Buckle: 18K yellow gold Rolex deployant clasp
    Dimensions: 36mm Diameter
    Signed: Case, dial, movement and bracelet signed

  • Catalogue Essay

    Since its inception in 1956, the Day-Date has been associated with glamour and luxury. It has adorned the wrists of presidents and dignitaries, been worn in board rooms and galas around the world, always faithfully serving the men and women who chose to wear it. The Day-Date is still in production today.

    Cased in yellow gold, pink gold, white gold or platinum, the Day-Date is one of Rolex's most diverse models.

    The present model in yellow gold features a beautiful chocolate brown dial providing for a very elegant and contemporary combination. It is in overall very appealing condition with crisp angles and well preserved polished and brushed surface finish.

    A versatile watch with panache and chic, the present Day-Date could make for an excellent daily wearer.

  • Artist Biography

    Rolex

    Swiss • 1905

    Founded in 1905 England by Hans Wilsdorf and Alfred Davis as Wilsdorf & Davis, it soon became known as the Rolex Watch Company in 1915, moving its headquarters to Geneva in 1919. Like no other company, the success of the wristwatch can be attributed to many of Rolex's innovations that made them one of the most respected and well-known of all luxury brands. These innovations include their famous "Oyster" case — the world's first water resistant and dustproof watch case, invented in 1926 — and their "Perpetual" — the first reliable self-winding movement for wristwatches launched in 1933. They would form the foundation for Rolex's Datejust and Day-Date, respectively introduced in 1945 and 1956, but also importantly for their sports watches, such as the Explorer, Submariner and GMT-Master launched in the mid-1950s.

    One of its most famous models is the Cosmograph Daytona. Launched in 1963, these chronographs are without any doubt amongst the most iconic and coveted of all collectible wristwatches. Other key collectible models include their most complicated vintage watches, including references 8171 and 6062 with triple calendar and moon phase, "Jean Claude Killy" triple date chronograph models and the Submariner, including early "big-crown" models and military-issued variants.

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240

Ref. 1803
A very attractive yellow gold calendar wristwatch with brown dial and bracelet

Circa 1972
36mm Diameter
Case, dial, movement and bracelet signed

Estimate
CHF5,000 - 8,000 
€4,700-7,500
$5,200-8,300

Sold for CHF22,500

Contact Specialist
Alexandre Ghotbi
Head of Watches, Continental Europe and the Middle East
+ 41 79 637 1724
aghotbi@phillips.com

The Geneva Watch Auction: X

Geneva Auction 9-10 November 2019