Rolex - Glamorous Day-Date Geneva Friday, May 8, 2015 | Phillips

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  • Manufacturer: Rolex
    Year: 1977
    Reference No: 1803
    Case No: 5'083'011
    Model Name: Day-Date
    Material: 18k pink gold
    Calibre: Automatic, 1556
    Bracelet/Strap: Rolex President, end links stamped 53
    Clasp/Buckle: Concealed deployment clasp
    Dimensions: 36mm Diameter
    Signed: Movement, dial, case and bracelet signed
    Accessories: None
    Literature: The present lot is illustrated in Day Date, The Presidential Rolex by Pucci Papaleo, Spin Edizioni

  • Catalogue Essay

    The present Day-Date is dressed in pink gold and fitted with an ‘acrylic watch glass’ and distinguished by quite an uncommon feature: a magnificent overall condition including a like new President bracelet. Additionally, the perfectly preserved peculiar and rare dial is the crowning touch. As a result, this timepiece generates extraordinary collector interest.

    Manufactured in 1977, this 1803 displays an unusual dial decorated with a three dimensional pattern named "clous de Paris" and applied hour markers referred to as ‘dart indexes’.

    The fluted bezel is a typical characteristic of the Rolex Day-Date ref. 1803.

  • Artist Biography

    Rolex

    Swiss • 1905

    Founded in 1905 England by Hans Wilsdorf and Alfred Davis as Wilsdorf & Davis, it soon became known as the Rolex Watch Company in 1915, moving its headquarters to Geneva in 1919. Like no other company, the success of the wristwatch can be attributed to many of Rolex's innovations that made them one of the most respected and well-known of all luxury brands. These innovations include their famous "Oyster" case — the world's first water resistant and dustproof watch case, invented in 1926 — and their "Perpetual" — the first reliable self-winding movement for wristwatches launched in 1933. They would form the foundation for Rolex's Datejust and Day-Date, respectively introduced in 1945 and 1956, but also importantly for their sports watches, such as the Explorer, Submariner and GMT-Master launched in the mid-1950s.

    One of its most famous models is the Cosmograph Daytona. Launched in 1963, these chronographs are without any doubt amongst the most iconic and coveted of all collectible wristwatches. Other key collectible models include their most complicated vintage watches, including references 8171 and 6062 with triple calendar and moon phase, "Jean Claude Killy" triple date chronograph models and the Submariner, including early "big-crown" models and military-issued variants.

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Ref. 1803
A very rare and unusual pink gold calendar wristwatch with bracelet, centre seconds and rare pink honeycomb dial

1977
36mm Diameter
Movement, dial, case and bracelet signed

Estimate
CHF20,000 - 40,000 

Sold for CHF68,750

Contact Specialist
Livia Russo
+41 22 317 81 86

Glamorous Day-Date

Geneva Auction 9 May 2015 7pm