If there’s one thing the world of watchmaking can teach us, it’s that time has an uncanny way of revealing priorities.
In 2024, those priorities were made crystal clear as some of our most exciting one-of-a-kind lots hammered at impressive figures, all in the name of charity. Across auction rooms buzzing with energy—from Geneva to Miami and beyond—collectors pushed their paddles not only for rarity and craftsmanship but also for causes far bigger than themselves.
By year’s end, our charity auctions raised an astounding total of $13,806,487, a figure as impactful as it is inspiring. Here’s a closer look at the standout lots and the organizations they benefitted.
- A unique pink F.P.Journe Élégante that sold for $420,000 in Miami for the Breast Cancer Research Foundation (BCRF).
- A unique F.P.Journe Élégante that sold for CHF 470,000 / USD $526,382 in Geneva to benefit renovations at Geneva’s Museum of Modern and Contemporary Art.
- A unique F.P. Journe Chronomètre à Résonance that sold for $2,980,000 in Singapore for the Prince Albert II of Monaco Foundation.
- A unique engraved Patek Philippe Nautilus ref. 5711 that sold for $7,300,000 in Geneva for Children Action.
- A unique A. Lange & Söhne Datograph Up/Down that sold for CHF 825,500 / USD $924,528 in Geneva for The King’s Trust.
- A unique black ceramic Hublot Classic Fusion Murakami that sold for HKD 2,095,500 / USD $269,521 in Hong Kong for Fond’Action contre le Cancer.
- Twenty-six unique timepieces together combined for $1.2 Million during TimeForArt as part of the New York Watch Auction: XI, with all proceeds benefiting the Swiss Institute.
- Fifteen lots were sold during Geneva Watch days, achieving a total of CHF 108,000 / USD $120,956 in support of the Geneva Watchmaking School and the Pierre Amstutz fund.
- We also hosted a successful charity auction for the Horological Society of New York in April of this year.
In total, the auctions collectively raised $13,806,487, a figure that speaks to the power of generosity, passion, and shared purpose.
It clearly shows that when the worlds of watchmaking and philanthropy collide, the results are nothing short of extraordinary.